findyourtool
analytics

Top Mixpanel Alternatives & Competitors (2026)

Self-serve event analytics platform to help companies track user conversion, retention, and cohorts.

Mixpanel Quick Specs

analytics
Pricing Model

Freemium

Starting Price

$20/mo

User Rating

4.6 / 5.0

Key Features

Funnel AnalysisRetention CohortsImpact AnalysisInteractive Dashboards

Compare Direct Competitors

Here are the top alternatives to Mixpanel based on user ratings, pricing models, and key capabilities.

CompetitorModelPricingRatingAction
Mixpanel CURRENTFreemium$20/mo4.6
Plausible AnalyticsPaid$9/mo4.9
PostHogFreemium$0/mo4.8
Fathom AnalyticsPaid$14/mo4.8
Pirsch AnalyticsPaid$6/mo4.8
Umami AnalyticsFreemium$9/mo4.8

Frequently Asked Questions

What is the best alternative to Mixpanel?

The highest-rated alternative is Plausible Analytics (rated 4.9/5.0), offering starting pricing at $9/mo with a paid plan.

Is there a free alternative to Mixpanel?

Yes. Competitors like PostHog, Umami Analytics provide free tier accounts without requiring a paid subscription.

How does Mixpanel pricing compare to its competitors?

Mixpanel starting plans begin at $20/month. Competitor pricing across analytics ranges from $0/mo to $20/mo depending on user seats and enterprise features.