Close CRM vs ActiveCampaign CRM
Comparing two industry leaders in crm. See how pricing, features, and user ratings stack up.
Close CRM
PaidHigh-velocity sales CRM built for startups and SMB sales reps with built-in calling and SMS.
Core Features
ActiveCampaign CRM
PaidAutomated deal tracking and sales CRM that synchronizes marketing touches with rep pipeline stages.
Core Features
Feature Breakdown: Close CRM vs ActiveCampaign CRM
See which capabilities are supported out of the box by each platform.
| Feature / Capability | Close CRM | ActiveCampaign CRM |
|---|---|---|
| Built-in VoIP Calling | ✓ Included | — |
| Power Dialer | ✓ Included | — |
| Automated Email Sequences | ✓ Included | — |
| Pipeline Views | ✓ Included | — |
| Automated Deal Updates | — | ✓ Included |
| Lead Scoring | — | ✓ Included |
| Win Probability AI | — | ✓ Included |
| Contact Histories | — | ✓ Included |
Editorial Verdict
Which One Should You Pick?
Choose Close CRM if:
You need Built-in VoIP Calling and Power Dialer, and prefer a paid model starting at $49/month. With a 4.7 rating, it is ideal for teams focused on speed and simplicity.
Choose ActiveCampaign CRM if:
You prioritize Automated Deal Updates and Lead Scoring, and want a solution rated at 4.5/5.0. Its starting tier at $19/month makes it a top competitor for scaling workflows.
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Which is better: Close CRM or ActiveCampaign CRM?
Close CRM is rated 4.7/5.0 (starts at $49/mo), while ActiveCampaign CRM is rated 4.5/5.0 (starts at $19/mo). Choose Close CRM for Built-in VoIP Calling and Power Dialer, or ActiveCampaign CRM for Automated Deal Updates and Lead Scoring.
Is Close CRM cheaper than ActiveCampaign CRM?
No, ActiveCampaign CRM is more affordable starting at $19/month compared to Close CRM ($49/month).
Do Close CRM or ActiveCampaign CRM offer free plans?
Close CRM offers a paid plan, whereas ActiveCampaign CRM operates on a paid tier. Review the side-by-side feature matrix above to see exact tier inclusions.